Keep it long, treasure it long.

Loosely dressed silhouette

NAJA DENIM PANTS featuring a unique and eye-catching silhouette. The hips are loose and tapered toward the hem for a natural three-dimensional effect. Despite its volume, the tuck under the waist creates a beautiful silhouette, making it an excellent denim with a big silhouette and loose coordination that is a bit different from usual. Please enjoy the design that has been devised in detail, such as changing the color of the sewing thread around the waist depending on the location.

Commitment to wearing comfort

The fabric is 12 ounces of selvedge denim. Selvedge denim is a denim fabric woven using an old-fashioned loom, and is characterized by the ability to see the "ears" at both ends of the fabric. The weak tension weaving unique to old-fashioned power looms has uneven fabrics, and you can enjoy a unique and simple texture. The soft and soft fabric and the design that does not feel tight around the hips and thighs create a stress-free wearing comfort. For those who are not good at tight denim or who are worried about their body shape, we definitely recommend this denim.

With the classic straight denim and this NAJA DENIM PANTS, the impression will change dramatically even with the same tops, and you can enjoy denim coordination almost every day. The calm color goes well with patterned and bright tops, and dark tops give a cool and elegant look. The exquisite length is fashionable, and it is good to match it with socks, it is also good to show your ankles smoothly and wear sandals, and it is an item that can be worn by both men and women to make your feet look fashionable.

Partner clothes

SETTO continues to make clothes that are comfortable to wear, assuming that they will be used for a long time. It is a brand that has been developed since 2014 by Japan Blue Co., Ltd., a textile manufacturer in Kojima, Okayama Prefecture, known for providing materials to domestic and foreign brands.

Kurashiki Kojima, which is now called the mecca of denim, was once an island in the Seto Inland Sea. The land reclaimed from the shallows became popular for the cultivation of cotton, which is more salty than rice, and the spinning industry developed. We have been working on school uniforms and jeans since before the war when the westernization of clothing began to progress, and after the war, through the American workwear boom and jeans boom, Kojima became a representative production area for jeans. Japan Blue Co., Ltd. has continued to make casual wear fabrics in Kojima, which has such a history. That is why we continue to create persuasive and valuable clothes.

The feature of SETTO is that the development of materials is also considered design, and we are particular about threads, fabrics, colors, and shapes based on the know-how gained from planning and selling textiles. Considering clothes as long-term partners, we continue to create clothes that value the essence while discovering the surprises, the joy of discoveries, and the joy of everyday life.
In addition, the white core of the thread is indispensable for the color fading of jeans. It is possible to create this core white with a unique indigo dyeing method called "rope dyeing" that dyes while touching the air. Since the company was founded, we have focused on the fact that rope dyeing affects the color fading of jeans, and we have been making jeans that allow you to enjoy various changes through repeated trial and error of cotton quality, spinning, and weaving methods suitable for rope dyeing. . And as a denim manufacturer, we are always researching cutting-edge dyeing technology.