Keep it long, treasure it long.

Pumpkin color for bright coordination

Sneakers ESPLAR / EXTRA-WHITE PUMPKIN is one pair of VEJA's standard series "ESPLAR" with an orange logo on a white base. ESPLAR is named after a Brazilian NGO that provides technical support to organic cotton farmers. It is a name that seems to be VEJA, which is thoroughly particular about the ingredients and values ​​the producers.

What you see in the background of the sneakers

These sneakers are a little special. It's neither a famous brand nor a trendy one, but you can see where it is made and what you think. The materials used are environmentally friendly materials such as organic cotton and those procured by fair trade. Many people are involved in a pair of sneakers in front of them. That's what the French brand VEJA sneakers feel like.

The cowhide used for the upper comes from farms in Uruguay, known for its livestock and leather quality. It does not use harmful chemicals in tanning, and has cleared the strict standards of LWG (Leather Working Group), an international organization that conducts enlightenment activities on leather quality, safety, and environmental issues. You can feel the VEJA likeness from the selection of materials. The leather is moderately soft and light, and does not put a strain on your feet.

The sneaker ESPLAR / EXTRA-WHITE PUMPKIN is a combination of clean white and bright orange. While the orange accents the outfit, the basic white makes for a well-balanced pair that is not overemphasized.

Commitment to material selection

VEJA means "see" in Portuguese. A sneaker brand from France that asks "what is on the" other side "of shoes?" And hopes that it will be an opportunity to turn to the "other side" of manufacturing. Although shoes are inevitably worn out, VEJA has a production background where you can see the particular materials and creators, and there are people-to-people encounters and stories.

Generally, rubber farmers sell the rubber itself, and the primary products have low added value, but by refining and shipping the collected rubber as it is at the farmer, it is appropriate for direct transactions without intervening intermediaries. We have a way to get paid. In addition, it is said that the rubber of the material will be a good quality rubber product because it will be refined on the same day it is collected. Natural rubber is mixed with a coagulant within 1 hour of collection, filtered, and made into a sheet to prevent the rubber from oxidizing, increasing its purity and making it supple.

VEJA also has a vision for the future, aiming to eventually manage a series of production processes such as cattle breeding and processing in-house. The cotton material used in the insoles and parts is organic cotton grown in northern Brazil, and we procure cotton from producers in the state of Ceara in northern Brazil in accordance with fair trade rules. Furthermore, with organic cotton materials, we do not have extra inventory and manufacture and supply products within a reasonable range of annual production of 15 tons.

Bright production background

The shoe brand "VEJA", which was born in 2005, is a brand that has many fans all over the world, making sneakers that are simple, clean, and functionally beautiful by making things that producers and consumers can see. Founder François Ghislain Morillion and his colleagues met a factory and shoes for sports sneakers such as volleyball shoes that are popular in Brazil, and VEJA was born. Manufactured in a factory specializing in sneakers founded in 1970. From children to adults, we continue to make basic shoes that are loved by men and women of all ages in Brazil.

VEJA sneakers are made by hand assembling materials procured locally by local Brazilian craftsmen one by one, and 30,000 pairs are distributed worldwide every year. Well-established French brands and select shops are also trusted and noteworthy brands that sympathize with VEJA's design and manufacturing commitment and incorporate products.