Keep it long, treasure it long.

A long-established store that has been loved for many years

Kyōto de 100-nen o koete o atsurae no hakimono o tsukuri tsudzukeru `-yō no bi' denshō ni yoru monodzukuri no shinise `nai Fuji'. Teineina teshigoto ni yotte tsukura reru hakimono wa,-nō kyōgen kabuki no yakusha-san ya dentō geinō ni tazusawaru kata 々, Joyū, sakka, gakusha nado mekiki no okyakusama kara naganen aisa rete imasu. Zōri no motsu utsukushi-sa to kinō-sei o, samazamana hito ni haite moraeru dezain ni kaeta jojo wa, kurashi o sasaete kureru ōku no hito ni aisa rete kita shinise no kokoro o kanjiru burandodesu.
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197 / 5,000
Naifuji is a long-established Kyoto craftsmanship store that has been making custom-made footwear for over 100 years, passing down the tradition of "beauty of utility." The footwear, made with careful handwork, has long been loved by discerning customers, including Noh, Kyogen, and Kabuki actors, people involved in traditional performing arts, actresses, writers, and scholars.
JOJO transforms the beauty and functionality of zori sandals into designs that can be worn by a wide range of people, and is a brand that embodies the heart of a long-established store that has been loved by many people who support their lives.