Keep it long, treasure it long.

Swiss-born earrings

Earrings that add a bright glow to your face. Earrings that can be worn casually and casually are indispensable items for adults in their daily lives, but the problem is that they are easy to drop and the catch is easy to lose. I think there are many people who lost their favorites because the catch came off due to some momentum and the main body was dropped together.

Introducing a brand called Baqless (backless) born in Switzerland, which has developed an epoch-making technique over many years to deal with the trouble of putting on and taking off such pierced earrings.

Elegant brilliance created by the reflection of light

・FLOW where lines cross beautifully
FLOW has an impressive design that weaves straight lines and curves. It is a motif with a simple yet strong presence.

・Twist type WAVY GOLD, WAVY SILVER
WAVY was designed with the image of flickering light. It creates an impressive side face with a glow that is born according to the movement of the face.

・SUBLIME YG with simple design
SUBLIME has just the right amount of volume and a plain shape that gives it a mature look. The beautiful glossy mirror finish gives a refreshing impression.

・ ILLUMINATE as if wrapped in a ring of light
15 stones of different sizes and shapes are lined up irregularly, giving off an extraordinarily gorgeous shine. The back of the hoop is also decorated with stones, so you can feel the sparkle of the stones even when viewed from an angle.

Post and catch are integrated

At first glance it's just a post, so you forgot to attach the catch? It seems that, in fact, the tip of this post changes to a back catch by changing the angle to a T shape. Since the post and catch are integrated, there is no need to worry about losing the catch by catching it like a conventional pierced earring. The fact that there is no catch in actual use actually feels very liberating. It may have been nerve-wracking to put on and take off the pierced earrings, which is a small part that you may miss and lose. Also, if the catch may fall, it tends to be tightened all the way to the back, but for Baqless (backless), if you rotate the shaft part (post) into a T shape and slide it in one step, you can drop it without tightening. No worries, it's comfortable to wear. This Baqless rotating shaft structure is the world's first breakthrough technology and is patented in Europe, the United States and Asia. When you slide the post, you can feel the feeling of being able to adjust it step by step at your fingertips.

"Pierced earrings that do not lose" also pay attention to the careful finish by precision technology. The material of the post is surgical stainless steel, which is used for medical instruments such as scalpels and syringes, and is less likely to cause metal allergic reactions. Earrings that can be enjoyed without stress in various scenes. It is said that it is beginning to be used by runners, swimmers, surfers, triathletes, etc. because it is light and comfortable to wear and can be used comfortably in the sports scene. An accessory that gives a healthy impression. Anyone who uses earrings for gifts to women, such as birthdays, Christmas, and Mother's Day, will be pleased.

Development that combines passion and technology

Frenchman Sebastian Barriere entered the jewelery industry after graduating from college and has been involved in jewelery design and production for 20 years in Europe and the United States. Many times in it, women faced dissatisfaction with the structure of their earrings. "Can we make something more comfortable?" He discusses with his colleagues, arrives at an idea, and makes a prototype. The idea is a structure in which the post part bends into an L shape instead of a catch. After repeated research to put the structure to practical use, I soon came across "RONDA", a company specializing in the production of Swiss wristwatch movements.Mass production of T-type is realized by making full use of the precision machine manufacturing technology and cutting machine of the extremely precise watch movement that RONDA has cultivated over many years. While changing the material of the post and internal microballs and changing the size of each part in micro units, we made many trials and modifications to make it a perfect product. After a long period of development, they have created a product that they can confidently bring to the world. After eight years of research from the concept, the world's first catchless earrings were born. Baqless started in Basel, Switzerland at the end of 2018.

"RONDA" is a Swiss watch movement manufacturer. Switzerland's smallest quartz (battery-powered) movement is made here. The RONDA Swiss quartz movement is world-renowned and boasts outstanding precision technology in the manufacture and assembly of fine parts such as gears and coils used in the movement.