Keep it long, treasure it long.

look at the back

A PUFFY VINTAGE dress with plenty of gathers and a plump three-dimensional silhouette. It boasts a relaxed fit that does not pick up your body line. The collar and cuffs are studded with finely sewn designs, making this dress a specialty of SETTO that will make you look like an adult.

Nice silhouette

The PUFFY VINTAGE dress from SETTO is a supple, soft and comfortable dress with a washed-out wrinkled feel. The high-density twill material is washed and dried to give it a soft texture, giving it a vintage look. The design has a classical impression, but the natural texture of the fabric relaxes just the right amount of effort, allowing you to wear it naturally. A dress that matches the atmosphere of the material and design.

When viewed from the front, the dress has a neat and simple design with a banded collar, but when viewed from the back, the generous gathers are impressive even from a distance. It is a cute design at any angle of 360 degrees. There are pockets on both sides, so you can rely on it in case of emergency. The collar and cuffs are finely embroidered, and the fluffy sleeves are adorable, making this a mature and cute dress.

There are three colors: WHT, GRY, and BLK. Basic and easy to wear white and black, GRY is a nuanced gray like red bean color. Sneakers and pumps look great on the feet of a one-piece dress. It's also cute to go out with a leather bag to look beautiful.

The key to fabric making is "cotton"

From the backbone of a fabric manufacturer, SETTO has been researching and developing high-quality cotton blends from various countries. We spin original yarns that match the characteristics of cotton from all over the world. The original yarn that maximizes the goodness of cotton leads to the attention and presence of textiles that change over time.

We are also particular about the manufacturing process, and we spin the cotton into thread to bring out the uniqueness of the carefully selected cotton, and adjust the rotation speed of a mechanical part called a cam in increments of 0.1 seconds to create a unique texture. . Cotton is an agricultural product, and the quality of the cotton is uneven every year.

Partner clothes

SETTO continues to make clothes that are comfortable to wear, assuming that they will be used for a long time. It is a brand that has been developed since 2014 by Japan Blue Co., Ltd., a textile manufacturer in Kojima, Okayama Prefecture, known for providing materials to domestic and foreign brands.

Kurashiki Kojima, which is now called the mecca of denim, was once an island in the Seto Inland Sea. The land reclaimed from the shallows became popular for the cultivation of cotton, which is more salty than rice, and the spinning industry developed. We have been working on school uniforms and jeans since before the war when the westernization of clothing began to progress, and after the war, through the American workwear boom and jeans boom, Kojima became a representative production area for jeans. Japan Blue Co., Ltd. has continued to make casual wear fabrics in Kojima, which has such a history. That is why we continue to create persuasive and valuable clothes.

The feature of SETTO is that the development of materials is also considered design, and we are particular about threads, fabrics, colors, and shapes based on the know-how gained from planning and selling textiles. Considering clothes as long-term partners, we continue to create clothes that value the essence while discovering the surprises, the joy of discoveries, and the joy of everyday life.